Lomo'Instant Square: On the Spur of the Moment

Life is always in the fast lane. Many moments are fleeting and unappreciated, like the haste sway of a skirt, or the tendrils being blown by the wind. The Lomo'Instant Square captures all those subtleties.

All of life is fleeting. A glare of the sun, the ebb-and-tide of a wave, the blink of an eye, the swing of a ride, spritz of the fountain, the speed of a falling autumn leaf. In a matter of seconds, they will be gone, and it's on to the next impermanent moments. The Japanese call it "mono no aware", the beauty of impermanence. But only those with the intention to seek this beauty will they find it.

See, the beauty of snapshot photography is it's momentous. The essence is to make a time capsule out of such a minute yet precious, intangible thing. A photograph makes it concrete, reaffirms that it did happen, and no, you did not dream of it, nor were you hallucinating.

Experience the beauty of impermanence: let the Lomo'Instant Square be that companion.

Download the Lomo'Instant App and you can post perfectly centered shots of your instant snaps to your LomoHome, Instagram, Facebook and more! And that's not all — you can turn your instant images into a funky stop motion video, too. Use the app to connect with the Lomography Community, read up on creative photography news and enter Lomography Competitions. Get the Lomo’Instant App for your iOS system now — free from the App Store.

2017-11-02 #culture #instant #instantphotography #lomoinstantsquare